Three thoughts that could change the way your customers view risk.
Author Archive for: Carol Pocklington
About Carol Pocklington
Carol Pocklington - Human Behavior Solutions Analyst
Carol is a member of our research and development team assisting in the development of our behavioral products.
She has worked with Hugh Massie since 2001 since the Financial DNA understanding concept was conceived.
Carol's DNA Natural Behavior Style is - Facilitator
Carol is a Facilitator. Facilitators are persistent, goal-oriented people who promote team effort in order to complete tasks. Facilitators lead by setting examples and by achieving goals. Their strong work ethic encourages others to excel and they have an excellent ability to deal calmly yet firmly with people using a facilitative style.
Entries by Carol Pocklington
If you don’t decide strongly for yourself the favorable outcome you want out of a client/advisor relationship, your success as an advisor will likely come from others’ definition of success.
In the past year, has your business learned more or less about its customers? How do you know if you’re meeting their needs to boost customer engagement?
As the year ends and plans are in place for 2013 many companies will have focused heavily on where social media fits in their business and more importantly produced endless statistics to support reasons to invest in more social media stuff (or not).
There is endless chatter around engaging customers; understanding the consumers headspace; understanding their buying behaviour and how to shift focus to engage this customer to improve the bottom line.
With the end of the year approaching, it’s time for a review of your business performance in 2012. The following 10 behavioral strategies will ensure a successful year-end and help you plan for the new year.