Entries by Leon Morales

A Veteran’s Day Tribute with Brian Sulc

For the past few years, we at DNA Behavior have always acknowledged and celebrated our community of veterans on National Veterans Day. We take it to heart to honor those who wear and have worn the uniform of our armed forces.   I have served in the Air Force for a few years and can honestly say that the camaraderie you […]

Investment Committee Membership: Professional Significance Isn’t Enough

– First Published on Nasdaq – Investment Committees have historically been formed based on members’ professional experience. But in today’s climate, would these committees stand up to the scrutiny of diversity, equality, and inclusion (DEI), I wonder? Like many areas of the financial services industry, much lip service is paid to DEI, yet despite accepted benefits in […]

Maximize Employee Financial Wellness, Tailoring it Individually

– First Published on Nasdaq – How many of your employees are on sick leave as a result of financial stress? Is there a responsibility for employers to know this? And if they had this insight, what could and should they do about it? You see, there is growing research to support this trend: Bank of America’s 2020 Workplace […]

Financial Advisors + ID + EI – What Does It All Mean?

It’s an age-old question. How can financial advisors break through emotional barriers to help clients with their finances? In recent Identity conversations with Canon Financial Institutes Executive Director Certifications, William Trigleth III, Hugh Massie,  Chairman and Founder of DNA Behavior Global, talked about the importance of financial advisers understanding Emotional Intelligence (EI) and Identity (ID) […]

Can Behavioral Diversity Strengthen Financial Advice?

– First Published on Nasdaq – When financial advisors bring unique backgrounds and perspectives to the advisory process, including behavioral diversity, it can strengthen financial advice. That’s not only a win-win for advisor and client, but it can also be the edge advisors need and the edge savvy clients are looking for. In fact, delivering consensus advice that […]

Capitalize on ESG Investing Via Your Tech Stack

– First Published on Nasdaq – The 1990s introduced “the triple bottom line” as a measure of the integrity and sustainability of a business. Investors wanted to know their money was doing something meaningful, understanding that the “triple” in question is profit, people and the planet. The concept evolved into Environmental, Social and Corporate Governance (ESG) and […]