DNA Behavior Blog

Know Who You Are Investing In

Written by Hugh Massie | March 28, 2024

Find out why an assessment of the financial behavior of the leadership team can be one of the most crucial elements of the deal!

Many merger and acquisition processes start but never complete. Others go through but result in leadership changes not that far in the future. Knowing the financial behavior of the leadership team is one of the best ways to ensure a positive outcome. Our BeSci tech can reveal what you need to know about the human element, from the top down.

FREE VIDEO: Know Who You Are Investing In

Understanding the Human Resource Challenge
Key challenges that businesses face when hiring and managing human assets are:

  • Struggling to identify and develop talent

  • Lack of alignment between individual strengths and organizational goals

  • Ineffective communication and collaboration among team members

The Behavioral Solution
Understanding the behavior styles of the people that make up an organization can help you discover its true potential. You do that by:

  • Utilizing DNA Behavior's behavioral assessment tools

  • Accessing customized talent management strategies based on individual behavioral traits

  • Integrating behavioral insights into hiring, training, and performance evaluation processes

What You Can Expect

  • Significant improvement in talent identification and development

  • Enhanced alignment between individual strengths and organizational objectives

  • Improved communication and collaboration leading to increased productivity and efficiency

“Leadership Financial Behavior” Video Series
We have created a six-part video series that focuses on why and how to get the right kind of leadership into place to help your business navigate through changing times and technologies. Watch Video #3, “Know Who You Are Investing In,” to learn more about the importance of the people aspect of due diligence and how it may impact the deal. Then, we encourage you to explore the rest of the series to gain even more insight into the value of leadership financial behavior!


DNA Behavior is committed to empowering organizations with the tools and insights they need to thrive in today's dynamic business environment. By leveraging behavioral insights, companies can unlock the full potential of their workforce and drive sustainable growth.