Customized Experiences Include Helping Investors Manage Market Fears

Customized Experiences Include Helping Investors Manage Market Fears

Before I jump into this product announcement, I would like you to know that we planned this launch months ago, long before there were hints of our current market disruption. While Market Mood does aid in managing client’s fears in volatile markets, our intention is not to attempt to capitalize on these difficult times or […]

API Security: New Rate Limiting Policy

In early March, we will be adding a new rate-limiting policy for the DNA APIs. This upgrade is to ensure site availability and security in support of all of our customers and partners. While we do not publish a rate-limiting policy, we might temporarily rate limit if we identify traffic that appears to be abusive. […]

2020: Seeing More Customized Behavioral Experiences

2020: Seeing More Customized Behavioral Experiences

Navigating differences is a key problem to be solved as it is a strength when you can do it and a liability when you cannot. That’s at the core of our behavioral insights work over the years, whether looking at the individual, team, organization, family or other scenario, like business-customer, hiring manager-employee or financial advisor-client. […]

The Security of Your Personality

The Security of Your Personality

Individuals often marvel at the amount of data that we have available with the DNA API. The follow-up question (often with skepticism) is what personal information DNA requires in order to provide it. We can now say: “None”, “zero”, “zilch”, “zip”, “nada”. With the DNA API, participant data can remain completely anonymous – we don’t […]

how to build trust in a team a business dna product-upgrade

How To Build Trust In A Team: A Business DNA Product Upgrade

how to build client trust a financial dna product upgrade

How To Build Client Trust: A Financial DNA Product Upgrade

When we design feature improvements for Financial DNA, we look at the hot topics that are raised in our Wealth Mentor training and Advisor Community events. Last year, a hot topic was, how to build client trust. I am excited to announce that today, we released an update to the Trust scoring model for Natural […]

CEO Newsletter 2018

At the year end, looking at the year ahead…

The ever-quotable Warren Buffett says, “Never invest in a business you can’t understand.” Well, as we round out another terrific year, I want to challenge you a bit by noting that many of us regularly invest in people we may not understand. So, why make relatively blind “people investments” when you (hopefully) would not make […]

BEHAVIORAL SCIENCES FIRM CONTINUES GROWTH

Behavioral Sciences Firm Continues Growth

ATLANTA, June 7, 2018 /PRNewswire/ — Atlanta-based DNA Behavior International continues its growth and evolution with a member of the executive team taking on a new role. Leon Morales, who since 2013 has served as DNA Behavior’s Chief Relationship Officer, is now Managing Director. “Leon has a deep history with behavioral science tools, as well […]