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Are You a Consultant? Seven Keys That Will Set You Apart From Competitors

When a consultant is engaged to resolve a business challenge, invariably they begin the process with a meeting to uncover the issues.

One huge pain point for consultants is getting to the bottom of specific problems. Being able to analyze what is being said about the issues to deliver solutions can be tricky. It doesn’t matter what level of the organization is briefing you, care must be taken to apply a behavioral and communication filter to what is being said.

Regardless of the briefing – most skilled consultants would agree that a very large percentage of business challenges is people-related.

As a consultant, this is fertile ground for you. Regardless of your expertise in any given field, being able to analyze behaviors is a key selling point. A unique point of differentiation that actually pays dividends. From the C-suite to the front line – all behaviors and communication styles should be known.

Since 2001, DNA Behavior has used validated behavioral insights to guide businesses building a stronger people culture. The Natural Discovery process reveals practical information on how best to manage behavioral differences. By delivering customized experiences for management, their employees and customers, you will be positioned to resolve wide-ranging challenges your clients might be facing.

2002 Harvard Research shows 87% of business issues are communication-related – caused by human behavioral differences.

If coaches, management consultants and others are to provide companies with solutions they need to dig below the surface, they’re going to need ways to find out individual behaviors, including whether, or not, people are emotionally invested in the company.

So, getting below the surface of the people is critical:

At DNA Behavior International we have recognized over the past 20 years the importance of understanding #PeopleBeforeNumbers.

Using scientifically based data gathering, we know that even the most difficult of business issues are rooted in individual behaviors. Not surprisingly, many CEOs find people issues a challenge. They feel, quite rightly, that dealing with the people takes their mind off the strategy and direction of the business. And, the day-to-day pressure of business can surface many challenges, not because of incompetency, necessarily, but because the norm has become mundane and people behave differently when bored or unfulfilled.

Consultants are in a highly competitive market place. There is plenty of work available for quality consultancies and this means there is significantly higher competitiveness. Again, you need a point of differentiation and DNA Behavior International can provide you with that unique insight and edge.

DNA Behavior can provide you the consultant with solutions that bring a fresh perspective and a breadth of experience to companies you work with.

Why not take 10 minutes to complete your own DNA Behavior Natural Discovery. Whatever you offer in the way of consulting – we partner with you to enhance the people part. Sounds too good to be true? Why not try it? Complimentary, on us. You’ll appreciate the difference and so will your clients.

COMPLETE BDNA DISCOVERY

Consultancies exist in many shapes and sizes. Whether you give strategic advice, solve crises, help increase efficiency or provide other solutions, when you can reveal individual behaviors and talents your service offering increases exponentially, enabling you to provide more focused and more quantifiable perspectives and solutions.

DNA Behavior can work with you to differentiate yourself:

  1. We offer scientifically-based Natural Discovery tools that enable you to know, engage and grow your clients and their staff at a deep level.
  2. We train you to interpret and use the Business DNA Natural Behavior Discovery Reports to improve Personal Talent, Hiring and Team Performance. And, to make that first meeting pitching your work more impactful.
  3. We deliver tools and insights enabling you to work with clients to improve the Hiring Process and Conduct Behavioral Interviews.
  4. Working with groups – got that covered. You will be able to build team performance through a greater understanding of personal and team member motivations.
  5. You will know how to work with leaders to interpret and use the Business DNA Leadership Performance Report and guide a leader to build a Leadership Performance Plan.
  6. You get access to Communication DNA Discovery Reports to increase the emotional engagement of employees and customers for relationship performance.
  7. You will be able to offer services to Diagnose Business Engagement Strengths and Struggles through Behavioral Insights for improving Business Planning.

Here’s a personal invitation from our CEO/Founder to partner with us to build your business.

To learn more, please speak with one of our DNA Behavior Specialists (LiveChat), email inquiries@dnabehavior.com, or visit DNA Behavior

Acting on Feedback (#70)

Giving and taking feedback is a popular topic these days. Companies are going to great lengths to solicit more feedback from employees and customers – especially those regularly turning to social media.

In my many discussions with high-achieving individuals and companies, one thing that consistently sets them apart is their willingness to not only receive candid feedback, but to then act on it.

Acting on feedback is harder than it seems. It means that we need to first accept what people are telling us about how we can improve and overcome our inherent cognitive dissonance. It also means admitting that we don’t always have the best ideas and be comfortable giving credit to others. These are hallmark signs of a great leader. Individuals who want to do and be better don’t care where the best ideas or suggestions come from.

Here are two examples of CEO’s who have recently accepted and acted upon customer feedback:

If you want to be an effective leader, it’s vital that you demonstrate a willingness to act on feedback. Doing so conveys that you are approachable, solution-oriented, and are looking for the best ideas—regardless of where they came from and irrespective of credit.

When people see and experience this positive feedback loop, they will be even more open and honest with you or your company; it’s that open, honest communication that leads to major breakthroughs within an organization, and it costs you nothing.

To do for next week: Act on someone else’s suggestion, let them know, and see what happens.

Quote of The Week

“I think it’s very important to have a feedback loop, where you’re constantly thinking about what you’ve done and how you could be doing it better. I think that’s the single best piece of advice: constantly think about how you could be doing things better and questioning yourself.”

Elon Musk

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FDNA

New reports, new first impressions

You asked, and we listened.

Last year, we were asked to give the DNA reports a facelift. We agree that first impressions matter so the products team and I spent the month of January working hand in hand with a graphic design firm to give the DNA Reports a major facelift.

At the end of March, the Financial DNA, Business DNA , and Communication DNA reports will all have new report covers which will align with all of the supporting marketing and training collateral we provide.

Our products team currently has their sleeves rolled up converting all of the current co-branding settings to work with the new reports. When this feature goes live, your existing co-branding will appear on the new report, automatically, in the same spot, with the same size and clarity.

DNA image

BDNA_Product release notice

New Business DNA features to save you time

2016 will be a year to remember for the entire DNA Behavior team. The enormous growth has been both exhilarating and humbling. The product and development teams, in particular, will remember this year for not only managing our platform growth, but for also designing, developing, and launching a vast set of new features.

A short list of our accomplishments includes an entirely new mobile platform, a standard API kit, connecting Communication DNA to Facebook, and a new Support Center. As exciting as all of the cool enhancements already delivered in 2016, they pale in comparison to what we have launched most recently. Below are the Q4 developments for Business DNA.
Also, links to other enhancements included in this launch are located here for Communication DNA and here for Financial DNA.

Improved Leadership 360 Reporting:
Added section and column headings to the Leadership 360 Report Appendix make interpretation easier.

New Communication DNA client dashboard:
Communication DNA has received a major facelift in this release. Now customers are greeted with the client dashboard (below), after they complete their discovery process.

 

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Communication DNA social sharing:
Communication DNA participants can now share their results on Facebook, Twitter, Linkedin and via Email.

New Interactive Game for Communication DNA: How do I communicate to others?
DNA Behavior has enhanced nearly 20 million relationships worldwide by educating individuals about their personality and empowering them with tools to adapt their style to meet the needs of others. In this release, we have launched a new game for users to see how they should shape their communication for others.

Faster Comparison, Group & Team Report Generation:
October upgrades included making the creation process for the Comparison, Group and Team Reports easier. Now, we have enhanced the user experience even further to minimize your mouse clicks.

Create a Comparison Report
Create a Team Report
Create a Financial DNA Group Report

Faster client searching:
Behind the scenes changes now make searching for clients and loading customer pages 50% faster. Check it out here.

Support Center integration:
Our Help & Support Center received a face-lift and then integrated into the DNA Platform. Check it out here.

Automatic report descriptions on the client page:
The DNA Platform is packed full of insights and reports. To help you understand the options, we’ve added dynamic text on the report generation screen. Below is what this looks like on the screen. If you want to explore all of the reports, you can by clicking here.

BDNA blog pic 2

 

Brazilian Portuguese updates:
Both Business DNA and Financial DNA have new refined language for our Brazilian-based users, and we’ve made the general experience better than ever.

Dysfunctional boardroom behavior 5 steps to manage

Dysfunctional Boardroom Behavior – 5 Steps to Manage

A dysfunctional board of directors can cause multiple challenges for any organization.
Industry leaders, celebrities, and subject experts often make up Boards. Many of these individuals are not accustomed to having their opinions challenged. So while they may add credibility, there’re not always a mutual fit.

Dysfunction arises when:

  • Individual behaviors, cognitive biases, decision-making styles and communication styles are not in sync.
  • Decisions are inconsistent or simply not made.
  • Board members have conflicting agendas.
  • There is lack of leadership from the Chair, no mutual respect and lack of trust.
  • Individuals react inappropriately under pressure.
  • Boardroom bullies are not managed or members just sit back and watch.

A 2009 Gallup Research paper revealed a 70% productivity gain when groups of people working together understood and were able to close the behavior performance gap. This study holds true today.

Every board plays an integral role in the success of the organization. When Board members are dysfunctional and not engaged, the flow on to the organization can be significant.

5 Steps to managing boardroom behavior.

  1. Commit to being behaviorally smart in the boardroom.
  2. Use a validated natural discovery process to assess key personality traits.
  3. Use the outcomes to build a balanced relationship between all players.
  4. Appoint a highly skilled facilitator to work with individual directors to understand communication and behavioral styles.
  5. Commit to building a culture of understanding, acceptance, and respect.

Understanding different personalities can lead to better decision-making. Directors cannot fulfill their responsibilities in a boardroom where a few dysfunctional members are allowed to control the meeting or obstruct board decision-making.

Advise Your Advisor On How To Advise You On Financial Advice

Advise Your Advisor On How To Advise You On Financial Advice

Your Advisor’s not telling you that your long-term financial goals may be out of sync with the level of risk you’re willing to take in order to reach them. No risk, no reward, right? It’s time to advise your advisor on how to advise you on financial advice.

According to a recent survey by asset manager Natixis, while about 73% of investors polled said that pursuing returns is more important, nearly 84% also said they would choose safety over risk.

So how can you balance increasing assets vs. tolerating risk? And how do you relate this to your advisor? For financial advisors, this balance presents a challenge as well. How your advisor is able to accurately assess this is by delving into your core natural risk propensity and tolerance, part of your financial personality.

The opportunity is to educate your advisor on realistic expectations and strategies to best reach your goals. And while he or she has the tools and training available to them in order to help you along, not everyone is onboard with matching your individual personality behaviors with your personal financial goals.

Where advisors often fall short is not identifying all of the risks associated with your particular situation: investment, financial, and personality risks. This is an important factor because under stress, you might not be as clearheaded or know all the ins and outs of a given situation in order to rationally process what’s happening and make behaviorally smart decisions. You very well may be operating based on your core natural behavior.

As you’re transitioning jobs, getting married, buying a house or preparing for retirement, you’re under a lot of financial stress – worries regarding accumulating wealth may push you into new, riskier investment decisions. Then add market volatility, unforeseen personal events or escalating college tuitions or long-term health care costs, or the emotions associated with being in the “withdrawal stage” rather than “accumulation phase”, and you’re pushed according to your core natural behavior. In many cases, this mix of stress and decisions based on your reaction to that stress is not beneficial for the long-term success of financial goals.

Your financial advisor needs to be in a position to manage not only your portfolio, but protect you from your natural self. This is an important step in the investor/advisor relationship and necessary to your financial success, because under stress, your risk behavior is less predictable without an objective tool. You may want to jump at every opportunity, or over-spend, or take no action at all. This is where knowing your behavioral insights and communication style, help your advisor help you and your significant other.

In many cases, a couples’ behavior will be directly opposite one another. So there is an added challenge for your advisor to know the behavior of each of you in order to address both in different ways.

So, how do you uncover these behavioral risks?

You need an objective, third party system so that your behavior, under stress, becomes more predictable and therefore can plan accordingly. Then, in combination with your experience and wisdom, discovering your financial natural behavior will allow you to become a behaviorally smart investor and provide valuable insights to your financial profile. It’s an enlightening process to see if your advisor is right for you, and then in turn, to see if you’re a match to them. And who knows? With these insights, you may find out a lot more about yourself and your partner, than you’d previously known.

Be sure to discover all of your risks originating from your natural core behavior. It’s the only way to protect you, from yourself. And it helps establish a trusting relationship with your advisor to create a financial plan that is as unique as you.