Why Senior Executives Leave in Droves?

How does the Behavior that took them to greatness become the Behavior that wrecks their success?

Bad news, it’s always been there but has either been managed, or sat below surface.

A recent major fail was that of Elon Musk, CEO of Tesla, publicly smoking pot while being interviewed. It begs the question, What kind of a brain snap caused him to do this? At the very least his judgment would come under scrutiny from investors and board members, but more worryingly for Tesla, Musk had already attracted the attention of SEC.

The U.S. Securities and Exchange Commission is intensifying its scrutiny of Tesla’s public statements in the wake of Elon Musk’s provocative tweet Tuesday (8/7/18) about taking the electric-car company private, according to two people familiar with the matter.

Every mis-step (to be polite) begins at the top. Musk may be why the business has become successful, but there is clearly a dark side, and that may prove to be the cause of the company’s failure. It’s not a new phenomenon for a successful person to go rogue. But this behavior can be uncovered. And where there is a level of accountability and self-examination into personality that lies below the surface, such potential meltdowns can be identified and managed.

In the case of Musk, the chances are that this unprincipled behavior that always sat below the surface has now been revealed because of changes to environment, stress, fear, burnout or endless other reasons.

The kind of meltdowns covered in the media, though they surface from inherent behavior, have probably been managed until now. In most cases, the work-life balance has shifted sufficiently to surface this craziness.

Many entrepreneurs, CEOs and senior leaders do a great job. They lay strong foundations both in their business and in their life. They make themselves accountable to others so that unhealthy or outlandish behaviors can be challenged.

The truly behaviorally smart ones invest in a scientifically based data gathering process to understand the hot spots in their personality. They get a good read on what or who can surface inappropriate responses in them and learn coping mechanisms so they can be managed.

One of the recorded fall outs from Musks peculiar behavior, is that talent will leave the company in droves, not wishing to be associated with weird behavior. This outcome is very often the red flag to the board, investors, customers, and would-be hires, that this company is heading for a train wreck.

Worryingly, this behavior is not isolated to industry leaders as many nations are finding the behavior of their political leadership.

In his book,Behaviorally Smart Entrepreneurship: Mastering Your Entrepreneurial Genetics, our founder, Hugh Massie, CEO and Founder of DNA Behavior International, records the following:

As the business grows, entrepreneurs tend to feel besieged by the day-to-day workload. The appointment of an Integrator (or Master Key Executive) who has the experience, skills, and temperament to manage the day to day business operations and understand how the entrepreneur ticks will ensure the business has a strong foundation. More importantly, this role lifts the daily pressure from the entrepreneur, leaving them free to focus on their strengths.

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A Master Key Executive or COO whose personality works with the CEO, yet has the strengths and behaviors to not only compliment them but challenge them, could be the missing link that caused these senior leaders to go rogue.

The phrase get to know yourself, before you wreck yourself may feel like something out of the urban dictionary, but as a leader of a multimillion-dollar business, Musk and others should have done themselves a favor by knowing and acting on this phrase.

Maybe the thought of using a scientifically based psychometric testing process is a controversial topic, but such an investment into self-knowledge reveals, not just strengths, but also specifically what’s below the surface, that needs to the surfaced, understood and managed. No one is above learning more about themselves.

This investment into self provokes people to think more deeply about their entrepreneurial and leadership genes and the essential success factors. If you have no real insight into your personality, it’s time to learn more.

The key to getting started is the completion of the Business DNA Natural Behavior Discovery Process, which takes 10 to 12 minutes online. The outcome provides insights into your leadership and entrepreneurial genes. Armed with this heightened self-awareness, we deliver a structured approach on how you can take the first step towards your entrepreneurial goal. Why not begin right now – try our complimentary DNA Behavior Natural Discovery here.

If you have completed this process you can contact us on (Australia) +61 2 80742995 x706 or?1-866-791-8992 (United States) for one of our highly-qualified consultants to work through the report with you.

Do it today to avoid the chances of becoming a headline.

To learn more, please speak with one of our DNA Behavior Specialists (LiveChat), email, or visit DNA Behavior


Carol Pocklington

Carol Pocklington

Carol Pocklington - Chief Insights Accelerator

Carol is a Human Performance Accelerator. She has worked with Hugh Massie since 2001 since the Financial DNA understanding concept was conceived. She works with people and businesses worldwide. Her real-world application of behavioural insights, gives her the capability to serve as a business strategist, coach, mentor, and trainer. She is also a prolific blogger, a public speaker and author, specializing in human behavioural insights.

Carol's DNA Natural Behavior Style is - Facilitator

Carol is a Facilitator. Facilitators are persistent, goal-oriented people who promote team effort in order to complete tasks. Facilitators lead by setting examples and by achieving goals. Their strong work ethic encourages others to excel and they have an excellent ability to deal calmly yet firmly with people using a facilitative style.

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