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Our purpose-driven software and behavioral experts work together to best meet your business needs.

Insights We Provide

Our app lets you toggle between insights most relevant to the employee or client experience.

Integrations

Key behavioral insights can be integrated into your favorite web tools and custom applications.

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Our behavioral experts can help you get the most out of our technology through training programs, customized workshops, and more.

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Learn how we use the forced-choice scoring methodology to accurately predict a person's core personality traits and behavioral style.

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The DNA Blog

Behavioral Science Insights and Thought Leadership

View All (16)

Creating Wealth Starts With Financial Health

Our behavioral tendencies affect all aspects of our lives, especially our financial decision-making process. Managing money can be a stressful...

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3 min read

Take a Fresh Look at Alignment of Career and Life Purpose

Having a purpose in life that lines up with a chosen career is what many strive for and rarely achieve. Why is that? Maybe it’s as simple as having...

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2 min read

Regenerating Life Purpose Through Health and Recreation

Those who know me know that I am goal driven and that I take the initiative and accept challenges, yet think matters through. Above all else, they...

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2 min read

Advisor-Client Chemistry

Do you have the right clients? This is a very topical issue for many financial planners, particularly those who have already built a business to a...

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