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Leverage Our Technology

Our purpose-driven software and behavioral experts work together to best meet your business needs.

Insights We Provide

Our app lets you toggle between insights most relevant to the employee or client experience.

Integrations

Key behavioral insights can be integrated into your favorite web tools and custom applications.

Build Your Behavioral Expertise

Our behavioral experts can help you get the most out of our technology through training programs, customized workshops, webinars, and more.

Additional Resources

Reinforce your understanding of how behavioral technology can create a life-changing shift in the way people think, make decisions, run their businesses, and relate to others.

Our Business & People

Get a little background on our business and take a peek at the behavioral style reports of our team members!

The Science

Learn how we use the forced-choice scoring methodology to accurately predict natural behavior.

Let's Start the Conversation

Got questions? We're available by phone, email, or chat to discuss any of our behavioral solutions.

The DNA Blog

Behavioral Science Insights and Thought Leadership

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3 min read

Tailoring Financial Advice with Precision

Legacy Planning Advisors tapped into the resources of DNA Behavior to craft highly personalized financial experiences for their clients.

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4 min read

Transforming the Client Experience

AMP’s wealth management team achieved remarkable results by using the DNA Web App to enhance the employee and client experience.

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3 min read

Creating High Performance Sales Teams

Maximum Impact Partners leverages the DNA Web App in their mission to develop some of the most effective sales teams in the financial services...

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4 min read

Building an Exceptional Hiring and M&A Process

Merit Financial Advisors uses the DNA Web App to find the right talent, enhance team dynamics, and acquire firms that are behavioral fit.

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4 min read

Don't Waste Your Talent

If there is one thing we know about life, it’s that people’s paths aren’t linear.

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4 min read

Be Warned: Check Yourself Before You Wreck Yourself!

Money Energy Law #40: Check yourself before you wreck yourself. Seek independent input before deciding.

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