5 min read
Understanding the Investor Mindset in 2025
Hugh Massie: February 18, 2025
Investors are now more impulsive than ever... Here’s how to stay one step ahead!
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2 min read
Your Team Deserves to Stay in Sync—Here’s How Webhooks Help!
Ryan Scott: February 13, 2025
Today, we're breaking down what webhooks are, how we use them, and how we envision the DNA community loving them.
3 min read
From Insights to Impact: The Future of Behavioral Science in 2025
Hugh Massie: January 21, 2025
To the DNA Community: As the doors to 2025 open, I find myself reflecting on the remarkable year we just shared.
2 min read
Exciting Updates to the Financial Behavior Report: Discover What's New
Ryan Scott: January 16, 2025
At DNA Behavior, we constantly innovate to deliver tools that empower advisors and clients to make better decisions. Our business—the business of...
3 min read
4 Reasons to Focus on Marketing Personas in 2025
Hugh Massie: November 18, 2024
Don’t build marketing personas just because it’s “the way it’s always been done.” Build them with purpose…and enhance them with game-changing...
4 min read
Behavioral Data Provides Revenue-Driving Perspective
Hugh Massie: November 04, 2024
Want to get on the fast track to higher sales and customer loyalty? We can help you understand your audience by instantly identifying their marketing...