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Our purpose-driven software and behavioral experts work together to best meet your business needs.

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Key behavioral insights can be integrated into your favorite web tools and custom applications.

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Learn how we use the forced-choice scoring methodology to accurately predict a person's core personality traits and behavioral style.

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The DNA Blog

Behavioral Science Insights and Thought Leadership

Money Energy (3)

3 min read

Purpose and Commitment Unlock Your Potential

Money Energy Law #28: Purpose directs long-term performance. Commitment will help to ensure you reach your goals.

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4 min read

How to Overcome Divisive Personalities

Money Energy Law #27: Differences can be divisive. Learn to understand, accept, and respect other’s Money Energy.

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3 min read

Grow Your Relationship Capital to Expand Opportunities

Money Energy Law #26: Relationships expand opportunities. Show appreciation to grow your relationship capital.

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3 min read

Maintaining Your Values Unclutters the Energy of Money

Money Energy Law #25: Stay true to your values. Do not allow the energy of money to confuse your choices.

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3 min read

Your Vision Checkup Is Past Due… Your Life Vision

Money Energy Law #24: Vision clarifies goals. Visualize your goals to pave the way for taking impactful opportunities.

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3 min read

Congratulations, you made a few mistakes!

Money Energy Law #23: Experience improves abilities. The more you learn, the less likely you will repeat mistakes.

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